our policies

Cookies and Privacy Policy

How we take care of your privacy

1. PURPOSE

The purpose of this Company’s Cookies Policy (“Cookies Policy”) is to describe the practices that the Company follows to respect the privacy of all visitors to its websites.

2. DEFINITIONS

For the purposes of this Cookies Policy, the terms defined below, when written in capital letters, whether singular or plural, will have the following meanings:

National Personal Data Protection Authority (ANPD): is the federal public administration body in Brazil, with responsibilities related to the protection of Personal Data, privacy and monitoring compliance with the General Data Protection Law (LGPD) throughout the country. national territory;

Company: Adfert Industria e Comercia Ltda., its subsidiaries and the companies controlled and/or managed by it;

Controller: natural or legal person, governed by public or private law, who is responsible for decisions regarding the Processing of Personal Data;

Cookies: are small computer files or data packets sent by an Internet website to the user’s browser when the user visits said website. The Cookies contain information about the user’s activity in the browser, such as preferences, session data and advertising tracking, making browsing faster and more enjoyable;

Personal Data: information related to an identified or identifiable natural person;

Device: computer, tablet, smartphone or other mobile device, or any other means by which the Company’s websites can be accessed;

Person in Charge: person appointed by the Controller and Operator to act as a communication channel between the Controller, the Data Subjects and the ANPD, with the Person in Charge also known, in English, as the Data Protection Officer (DPO);

General Data Protection Law (LGPD): Law No. 13,709, of August 14, 2018, which provides for the processing of Personal Data, including in digital media, by natural persons or legal entities governed by public or private law, with the objective of protecting the fundamental rights of freedom and privacy and the free development of the personality of the natural person;

Operator: natural or legal person, governed by public or private law, who carries out the Processing of Personal Data on behalf of the Controller.

Processing: any operation carried out with Personal Data, such as those relating to collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, archiving, storage, elimination, evaluation or control of information, modification, communication , transfer, diffusion or extraction.

3. OBJECTIVE

The purpose of this Cookies Policy is to provide you, the user of the Company’s websites, with clear and accessible information about the Cookies that the Company uses, the role they play so that the Company can provide the best possible experience for you and your options to configure Cookies. In this document, the Company will explain how this information is collected, how it is used and why it is necessary to store these Cookies in certain situations. It will also be explained how it is possible to prevent Cookies from being stored, remembering that this may compromise certain elements of the functionality of the Company’s websites.

4. PUBLIC

This Cookies Policy applies to all those who use the Company’s websites through their Devices, as it is an authoritative rule that reflects the Company’s governance regarding the use of Cookies.

5. CONTENT

5.1. What are Cookies?

HTTP cookies are small files sent to your Device from the sites you visit on the web. They may also be called web cookies, internet cookies or browser cookies. With each new visit to the sites you previously visited, your browser sends Cookies back to the sites you visited, allowing these sites to remember information about your previous access and function more efficiently.

The Cookies may provide information other than that relating to the way in which you are using a particular website.

Depending on their different purposes, Cookies can be classified into:

a) Strictly necessary cookies

These are Cookies essential for the website to function properly.

They are generally only triggered in response to actions carried out by the user, such as, for example, when accessing a secure area of ​​a website.

b) Functional cookies

They are Cookies par excellence, as they allow the website to store information about the user, allowing the website to memorize the way in which the user likes the website to work. A classic example of a situation where functional Cookies would be present would be when the user accepts the Cookies and privacy policy or even the “terms and conditions of use” of a site and the site memorizes this option, having it fulfilled in a next access.

c) Analysis and performance cookies

These are generally third-party Cookies, that is, those who host the website. Their function is to collect information about the use of the website and the profile of its users. They monitor the performance of the website, collecting anonymized data on the number of visitors, the geographic location from which the website is being accessed, the gender and age group of users, the number of pages visited and the time users spent in each of them.

d) Marketing and advertising cookies

These may be third-party Cookies or those of the Controller itself. They serve advertisements or offers, the content of which can be personalized. Its objective is to create a profile of users’ interests, inducing the generation of relevant advertisements in other web environments. 

Although they do not store Personal Data, they can provide a unique identifier for the user’s browser or device accessing the World Wide Web. As explained above, the information obtained may be shared with third parties, in remarketing strategies.

Marketing and advertising cookies originating from commercial partners of the owner of a website are not under the control of that owner. Marketing and advertising Cookies have the advantage of directing user preferences, making the use of a given webservice more efficient. As a disadvantage, such Cookies can cause visual pollution and reduced navigability efficiency. In some cases, marketing and advertising Cookies are essential for the functioning of the website, such as, for example, on e-commerce sites.

In addition to being classified according to their purpose, Cookies can also be classified according to:

a) their retention time in the browser, in persistent (or long-lasting) or transient (or session) Cookies: transient Cookies disappear when the browser is closed, something that does not happen with persistent Cookies, since the latter are stored even after closing and restarting the browser; Persistent cookies can be programmed with a specific expiration date;

b) to their originator, in first-party or third-party Cookies: first-party Cookies are set by the developer/owner of the website you are using; Third-party cookies are originated and administered by other companies, such as service providers and commercial or business partners of the website owner;

c) to its extension, in supercookies or common (ordinary) Cookies: a supercookie originates from a higher-level domain (.com, .com.br, for example), while an ordinary Cookie originates from more restricted domains and lowest hierarchical level (google.com, for example).

5.2. What Cookies are used on this site?

It is the right of users, as Data Holders, to limit the use of Cookies to what is strictly necessary for the essential navigability of this website and for the exclusive enjoyment of the products and services offered by us.

The Company works with the Cookies indicated below:

a) Cookies not subject to consent – Technical, session, performance or analytical cookies:

Technical cookies:

INFORM COOKIES FROM THE ADFERT WEBSITE.

b) Cookies subject to consent

We only use optional cookies if we have obtained your prior consent (General Data Protection Law, No. 13,709/2018, Art. 7, I). Upon your first access to our website, a banner will appear asking you to give us your consent to the setting of optional cookies. If your consent is given, we will place a cookie on your computer and the banner will not appear again while the cookie is active. After the cookie’s useful life ends, or if you actively delete the cookie, the banner will reappear on your next visit to our website and again ask for your consent.

5.3. What to do to eliminate the Cookies that have been or

are installed in your browser?

The user can configure their own browser to eliminate or refuse cookie traffic, using their browser’s preference settings. In general, navigation settings are found in the browser’s “Options”, “Tools” or “Preferences” menus.

It is important to note, however, that if the user chooses to configure their own browser to refuse the use and storage of Cookies on their Device, some options and functions of this and other websites may not function properly.

6. GENERAL PROVISIONS

Any request for information or clarification regarding the exercise of your rights may be addressed through the following contacts: [email protected] or Rua. Lineu Anterino Mariano,175 – Distrito Industrial, Uberlândia – MG, CEP 38402-346, care of the Company’s “Data Protection Officer”.

Pursuant to art. 18, §1º, of the LGPD, it is the Holder’s right to file a complaint with the ANPD body.

The Company emphasizes that this Cookies Policy must be interpreted in accordance with Brazilian legislation, with the user’s domicile being chosen in Brazil, so that any disputes related to this Cookies Policy can be resolved. except in cases where there is specific personal, functional or territorial competence in accordance with applicable legislation.

If the user is not domiciled in Brazil, disputes related to this Cookies Policy must be proposed exclusively in the Court of the District of the city of Uberlândia, renouncing any other dispute..

7. CONFIDENTIALITY STATUS

This is public policy.

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Rua Lineu Anterino Mariano, 175, Distrito Industrial, Uberlândia-MG, CEP: 38.402-346

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